職位描述
職位職能:
??電子商務經理/主管??
職位描述:
Purpose of the Job
Develop brand online marketing strategy to increase online brand awareness thus to pull new consumers to the brand.
發展品牌網絡市場戰略，以增加網絡品牌意識，從而為品牌帶來新的消費群體。
Tasks & Responsibilities
- Develop E-Marketing strategy based on brand position, E-Marketing scene and consumer online behaviour..
基于品牌定位，電子商務現狀和消費者的電子商務行為發展電子商務戰略。
- Develop Social media Strategy including Weibo, forum, Vertical sites, and related SNS to increase brand awareness.
發展包括微博、論壇等社會網絡媒體戰略，以提升品牌影響力
- Effectively manage key agencies (design, media, search, and database agency) to build strong partnership and ensure service quality and initiatives
對關鍵服務供應商的有效管理，以確保服務質量
- Work with internal team and corporate Internet team to optimize the brand image and consumer interaction
與內部團隊溝通合作，優化品牌形象和客戶體驗
- SEM/SEO strategy and implementation
搜索引擎戰略的執行
- Use web-tracking tools for traffic analysis
對訪問量進行分析
- Develop E-Commerce and CRM platforms.
發展電子商務和客戶關系管理平臺
Basic Education
Bachelor degree with digital and communication studies.電子商務和信息相關本科學歷
Work Experience
Minimum 5 to 8 years work experience in E-Marketing. 5-8年電子商務相關工作經歷
Personal Competencies
- Highly motivated, self-starter, action and details oriented and \"can do\" attitude. 工作積極性高，注重細節和勇挑重擔的態度
Social Competencies
- Good understanding of local digital environment, especially web development.
對當地數字信息商務領域有很好的認識，尤其是在網絡商務方面
- Superior interpersonal skills and ability to work directly with business, sales, marketing and functions at all levels.
優秀的人際交往能力
- Demonstrated ability to work within, establish influence and collaborate within a highly matrix organization.
優秀的團隊影響力和合作力
Language(s) / Level
Chinese (Native speaker), good command in English for both oral and written
IT skills
Highly skilled in Microsoft Office applications (Word, PowerPoint and Excel)
企業簡介
您想發展自我和獲得成功嗎？峰力聽力技術（上海）有限公司為您提供機會!
峰力集團創始于1947年，總部設在瑞士蘇黎世，是一家專門從事聽力技術研究、聽力產品開發、生產與銷售的跨國企業。近六十年來，峰力集團始終致力于改善聽障者的生活。基于全球發展戰略的需要，峰力集團在2000年收購了總部位于加拿大安大略省的優利康聽力公司。通過這次成功的并購活動，峰力集團一舉成為世界第三大聽力產品制造商，全球競爭實力更加雄厚。2005年4月峰力中國總部定址上海。
公司的信條是：只有通過人的努力，組織才能取得真正的成功。現特邀有才華、樂于接受挑戰的您加入我們的團隊。如果您愿意在個人或團隊中發展自我，峰力聽力技術（上海）有限公司歡迎您的加入！
Are you driving to growth and success?
Phonak Group (China) is the place for you. For 40 years, Phonak Group (China) has been committed to making life better for people with hearing loss. This means a commitment to developing hearing solutions that incorporate special features to solve the everyday problems and concerns people have with hearing loss and hearing aids.
Phonak Industries was founded in 1965 by a team of dedicated experts who wanted to focus on developing a product that would improve the challenges of people with hearing loss. In January 2001, The Phonak Group,a Switzerland based world leader in hearing healthcare products, acquired Phonak Industries. The Phonak Group is comprised of two hearing instrument divisions, Phonak and Phonak Group (China), as well as Phonak Communications, a developer of wireless communication devices. Today, the Phonak Group is one of the top three hearing aid manufacturers and, with annual production currently around 800,000 units, has a market share of 15% worldwide.
Phonak Group (China) is headquartered in Xuhui District, Shanghai. Our corporate culture is people value, which highly estimates and continuously supports every creative contribution to reaching our goal. We are committed to giving all our employees the chance to learn, advance in their jobs and add value for our users.
Phonak Group (China) is currently expanding its activities in Asia, and is looking for people with a higher caliber who want to be challenged and rewarded for meeting individual and company goals.
If you thrive to grow and can perform efficiently individually or in a team, Phonak Group (China) is the place for you!
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